Animal Food Packaging

In 2018 consumers around the globe spent about $125 billion dollars in the pet care market, with consumers in the U.S. spending about $91.1 billion on pet food and treats. This shows an increasing market for designers to create interesting and creative packaging options to illustrate a plethora of marketing options to pet owners, especially to health-conscious pet parents.

The purpose of this project was to create a fictitious animal food company for either dogs or cats while creating a consistent theme for a small variety of packaging options for both dry and wet food choices.

Project Information

Type of Project: Branding & Packaging

Year: 2018

Dimensions:

Material: Various; digital, paper media


atta boy dog food bag packaging diecut


atta boy dog food large and small can packaging diecut


atta boy dog food box packaging diecut


atta boy dog treat box packaging diecut


attaboy large bag dog food packaging


attaboy dog food treat packaging